Channel Manager Middle East

We are looking for a strategic and relationship-driven Channel Manager to join our growing team in the Middle East and to develop and grow a network of value-added partners that align with the company’s standards and specialized product portfolio. This role is critical in driving sustainable growth by building long‑term, performance-based partnerships with technically capable and market-savvy partners.

The ideal candidate will understand how to identify and nurture partners that bring more than just reach; they bring expertise, customer access, and real market impact.

Key Responsibilities

Manage relationships with existing partner network in the region.

Identify, onboard, and manage relationships with value‑added partners.

Develop and implement business plans focused on solution selling, customer engagement, and long long‑term growth, rather than transactional sales.

Monitor and drive partner performance to meet sales and profitability targets.

Conduct regular business reviews with key partners to assess performance and identify opportunities for growth.

Contribute to the continuous improvement of Brady’s Partner Program, with a focus on building strategic, mutually beneficial partnerships.

Collaborate closely with the internal teams (sales, marketing, product management) to ensure partners are equipped and supported effectively.

Provide training and enablement to partners on product offerings, positioning, and selling strategies.

Ensure partners adhere to pricing guidelines, branding policies, Brady values, and compliance requirements.

Manage partner conflict resolution and assist with opportunity tracing as needed.

Regularly update CRM (Salesforce) with accurate customer and opportunity data.

Profile

Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.

5+ years of experience in channel sales and business development, preferably in an industrial, technical, or manufacturing environment.

Proven track record of managing indirect sales and achieving or exceeding revenue targets.

Strong understanding of indirect sales models, channel dynamics, value‑selling, partner enablement, and how to drive growth through engaged and capable partners.

Proven success in building and managing value‑based partnerships, ideally in a solutions‑oriented sales model.

Excellent communication, negotiation, and relationship‑building skills.

Willingness to travel as needed.

Candidates must be based in UAE or Qatar.

We offer

Commission Scheme

Medical Insurance

22 days of vacationTraining and development opportunities,…

Seniority level Associate

Employment type Full-time

Industries Printing Services

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