Growth & Demand Generation Strategist

Overview

Growth & Demand Generation Strategist

— We’re seeking a Growth & Demand Generation Strategist to lead GTM efforts across inbound, outbound, and content. You’ll design, execute, and scale campaigns while bringing strategic insight into what’s working and where we double down. Responsibilities

Own strategy and execution for inbound and outbound lead gen Develop campaigns across SEO, social, content, and outbound outreach Identify and test new GTM channels and tactics Use data to optimize lead flow, conversion, and pipeline quality Partner with leadership to shape GTM playbooks and long-term growth strategy Requirements

4–6 years in growth, demand gen, or GTM roles Proven track record of running and scaling successful campaigns Strong grasp of tools (HubSpot, Salesforce, Apollo, Outreach, etc.) Data-driven, with ability to link campaigns to pipeline impact Comfortable balancing execution with higher-level GTM strategy

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