Vice President Marketing

Overview

Lesha Bank is searching for the greatest talent and brightest minds to contribute to the current growth phase at our bank. We are looking for top-tier individuals who are passionate and hungry to add value from day one. Every day at Lesha is different, presenting a new challenge with the opportunity to contribute and grow. We are looking for an Vice President - Marketing. Key Responsibilities

Event Management :

Lead the planning and execution of high-impact marketing events, including trade shows, conferences, and promotional activities. Oversee all logistics and attendee engagement to ensure exceptional experiences. Public Relations :

Spearhead PR initiatives by managing media lists, crafting compelling press releases, and conducting outreach to elevate company visibility and promote key news and events. Social Media Strategy :

Develop comprehensive social media strategies that drive engagement and brand awareness. Analyze performance metrics and adapt strategies to optimize audience interaction. Performance Analysis and Reporting :

Monitor and evaluate the effectiveness of marketing campaigns, providing strategic insights and recommendations for continuous improvement and growth. Cross-Functional Collaboration :

Collaborate with cross-functional teams to ensure cohesive branding and messaging across all marketing channels, fostering a unified approach to project execution. Qualifications

Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred. 5+ years of proven experience in marketing and communications, with a strong portfolio demonstrating successful project leadership. Expertise with digital marketing tools, including Google Analytics, SEO, and email marketing platforms. Exceptional project management skills, with a demonstrated ability to prioritize and manage multiple projects effectively. Outstanding communication and interpersonal skills, with a strong ability to influence and engage stakeholders. A strategic mindset with a keen eye for detail.

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