Digital Marketing & Social Media Specialist

Overview

We are pleased to partner with a leading Hospital institution committed to excellence in patient care, innovation, and community impact, to conduct an executive search for Digital Marketing & Social Media Specialist . This is an exceptional opportunity for a seasoned marketer to join an organization poised for growth and transformation.

Responsible for enhancing the hospital’s digital visibility, strengthening outreach to patient and corporate audiences, developing digital marketing strategies, managing social media channels effectively, increasing audience engagement, and strengthening brand awareness across digital platforms. Ensures that all digital communications and advertising activities align with the hospital’s corporate identity and marketing objectives.

Key Responsibilities

Digital Marketing Management

• Designing, managing, and optimizing advertising campaigns on platforms such as Google Ads, Meta (Facebook, Instagram) Ads, and LinkedIn Ads
• Monitoring, analyzing, and improving the performance of digital campaigns
• Executing SEO (Search Engine Optimization) and SEM (Search Engine Marketing) activities
• Managing content updates for the hospital’s website and enhancing user experience

Social Media Management

Content Strategy and Planning

Performance Monitoring and Reporting

Trend Monitoring and Innovation

Required Qualifications

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