Social Media Specialist

Responsibilities Develop implement and manage social media strategies to increase brand awareness and engagement Create curate and schedule engaging content across platforms such as Instagram Facebook Twitter and others Monitor social media channels respond to comments and messages and foster community engagement Analyze social media metrics and prepare reports to measure campaign effectiveness Stay updated on social media trends tools and best practices Collaborate with marketing content and design teams to produce highquality content Manage social media advertising campaigns and budgets Maintain brand consistency and voice across all platforms Qualifications Bachelor s degree in Marketing Communications or related field Proven experience in social media management preferably in a corporate or brand setting Strong understanding of social media platforms algorithms and analytics tools Excellent written and verbal communication skills Creative mindset with the ability to generate innovative ideas Ability to work independently and as part of a team