Content Creator

Key Responsibilities Content Creation Photography Videography Shoot and produce engaging photo and video content for social media websites and marketing materials Ensure high production quality that aligns with our brand s aesthetics Content Development Create write and edit content across various platforms including websites social media emails and product descriptions Ensure all content aligns with The Blue Groups brand voice tone and style guidelines Strategy Innovation Content Strategy Develop and execute content strategies that support marketing campaigns and promotional activities Campaign Promotion Utilize innovative ideas to effectively promote campaigns through tailored content Collaboration Team Collaboration Work closely with the product and marketing teams to align content with campaign objectives and brand guidelines Content Planning Maintain a content calendar and manage content production to ensure timely delivery and alignment with marketing strategies Research Conduct thorough research on industryrelated topics current trends and target audience preferences to produce relevant and compelling content Stay updated with the latest trends in fashion and sports to ensure content remains current and engaging SEO Optimization Implement SEO best practices to optimize content for search engines and improve organic search rankings Use relevant keywords and phrases to enhance content visibility and drive traffic to the website Performance Tracking Monitor and analyze content performance metrics to measure the effectiveness of content and make datadriven improvements Provide regular reports on content performance and suggest strategies for improvement