The international Integrated Marketing team leads the process of answering all pre-sale proposal responses outside of the US for MENA clients, ensuring that our competitive proposals not only showcase strong strategic and creative ideas but also that their scope can also be delivered on time, to budget and at best-in-class value for new clients and our long-term partners.
Based in our new Doha office and reporting to the Executive Director of International Integrated Marketing, as the Senior Integrated Marketing Manager, you will bring together the right people and resources from across different teams and time zones, provide an understanding of the client goals and sectors, and steer successful pre-sale processes through effective collaborative time management.
Overseeing RFP responses from end to end with a focus on the MENA region, you will start with 'what is the problem we're solving?' to 'how are we going to report success?' in a dynamic, deadline-driven environment and a collaborative international team across multiple sectors, no two days are the same.
Success within the Integrated Marketing team requires a passion for media, multi-sector curiosity, an editorial mindset, data fluency and a high standard for visual presentations, all brought to life through a working understanding of the media and advertising landscape and an ability to translate strategic insights into compelling and engaging advertising and branded content programs.
You Will :
- Daily pitch and RFP pre-sale proposal work that responds to client objectives and strategically communicates the value of The Wall Street Journal & Barron's Group media offerings vs our competitive set across multiple platforms
- Formulate creative marketing strategies and multi-format integrated program opportunities including written proposals and visually-motivated pitch decks
- Regularly collaborate across teams in other time zones and disciplines such as our content creation teams, media planning, campaign performance and events
- Develop an expert understanding of The Wall Street Journal & Barron's Group media ad products, creative capabilities and events
- Use research and data to share insights and support value propositions for client pitches and proposals
- Develop, write and adapt marketing materials for regional iterations of The Wall Street Journal & Barron's Group products, audience narratives and commentary on the current climate across different MENA markets and sectors
You Have :
7-10+ years of cross-platform marketing experience, preferably within news media and / or advertising environmentA foundational understanding of an ad sales, planning, and account management environmentExperience working in collaborative sales and marketing processes, including the interaction and strategy required in an advertising sales environment, direct pitching to clients and client success management; working within B2B and / or Foreign Direct Investment (FDI) sectors a plusExperience customizing product marketing materials into compelling proposals to individual client goals and strategyProven success record in creating winning sales marketing materials and presentations to RFP deadlineAbility to manage multiple projects simultaneously in a deadline-driven atmosphereConfident interfacing with a variety of internal teams, stakeholders, leading brainstorms and working in a fast-paced environmentExcellent written, verbal and communication skillsConfident in reading research data and financial budgetingMSA and / or Arabic speaking proficiency is a plusPaid Time OffFamily Care BenefitsAccess to Dow Jones ProductsSubscription DiscountsEmployee Referral ProgramEmployee Well-being Support & Fitness ProgramsLI-Hybrid
Reasonable accommodation : Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO / Disabled / Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and / or interview process.
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