Senior Digital Marketing Executive

Develop and execute comprehensive digital marketing campaigns to promote our automotive products and services across various online channels including social media search engines email and display advertising Create engaging and relevant content for digital platforms including website social media channels blogs and email newsletters Manage and optimize PPC campaigns to increase website traffic leads and conversions Monitor and analyze the performance of digital marketing campaigns using web analytics tools e g Google Analytics and make datadriven recommendations for optimization Stay updated on industry trends and best practices in digital marketing particularly in the automotive sector and propose innovative ideas to enhance our digital presence Collaborate with internal teams including sales product development and marketing to align digital marketing efforts with overall business objectives Coordinate with external agencies and vendors to execute digital marketing initiatives effectively and within budget Stay abreast of emerging technologies and tools in digital marketing and identify opportunities for implementation to improve campaign performance and efficiency