Social Media Executive

Job Description

Social Media Executive

This position is responsible to support the development and execution of our social media and influencer strategies. This role will play a key part in strengthening brand's digital presence, fostering engagement, and managing influencer relationships to amplify our reach and impact.

• Assist in the planning and implementation of social media strategies aligned with brand and marketing objectives
• Create and schedule engaging, on-brand content (graphics, video, written posts) across key social media channels
• Support campaign development and contribute creative ideas for content and promotions
• Monitor social media trends, audience preferences, and industry developments to optimize content and engagement
• Help identify and reach out to influencers who align with our brand values
• Support influencer partnerships by coordinating briefs, tracking content deliverables, and reporting performance
• Monitor and engage with social media communities—respond to comments, messages, and mentions in a timely manner
• Track and report on social media and influencer campaign metrics using analytics tools
• Collaborate with internal teams (e.g., design, PR, product) to ensure cohesive messaging and visual consistency

Qualifications