Manager SMB Demand & Product Packaging

VAC9663 - Manager SMB Demand & Product Packaging

Field : Business

Contract Type :

Full Time - Permanent

Location : Qatar - Doha

Closing Date : 02-Jul-2025

About Us :

Ooredoo is a dynamic global Telecommunications player operating in 10 countries serving more than 138 million customers. Ooredoo Qatar employs approximately 1,600 people driving Ooredoo to be the number one choice for world-class communications services in Qatar, and it is a team that you can be part of!

About the Business Unit :

Ooredoo’s Business BU is a critical part of the company’s first line customer facing activities for all Business Accounts and has a significant role to play in long term business value creation through product design, achievement of sales revenue, profit and customer satisfaction, as defined in the annual business plans. The Product Hub focuses on productizing mass-market products and services moving forward, while the newly established Business Solutions unit specializes in customized solutions, using products from the hub as foundational elements and forming direct partnerships for unique service integrations. Product Portfolio Value Management develops and executes strategies that effectively bring the products and services of Ooredoo Business to the market. It is responsible to increase the company's products market share, drive revenue and growth, and enhance Ooredoo’s competitive position in the market with a special attention to the SMB market. It also concentrates the know-how and authority in product packaging and marketing, serving as internal consultant and knowledge multiplier for product management team. Specifically, regarding the SMB segment, the department assumes strong ownership role, challenging the product management team into creating the product traction for the SMB segment in response to the market demand and SMB Accounts team.

About the Role :

This role is responsible for championing the SMB segment within the Product Hub, driving growth and market penetration for OQ B2B services. This role is crucial due to the SMBs unique needs compared to large enterprises and its significant growth potential. To cater to these needs, the role requires special attention to tailoring product features and packaging, such as off-the-shelf self-service options and ensuring value for money. Furthermore, this role serves as a pivotal intersection between Product Management, Value Management, and SMB Business Accounts. On one hand, it acts as the "meta" SMB product manager, working across product areas to develop a converged product proposition, effective bundling, and strategic positioning. On the other hand, it engages the segment through business accounts and channel partners to gain clear insights into real demand, competition, and market dynamics. This dual focus leads to an enhanced SMB strategy and a more effective go-to-market approach for OQ. The role requires a dive deep into understanding of SMB account needs, market trends, and uncovering business growth opportunities. It will also showcase expertise by developing and implementing customer retention strategies and loyalty program project and enhancing cross division business-led collaborations for small and medium businesses including SOHO accounts, working closely with channel partners along the full value chain.For more details, please click here.

About You :

10 years' experience in a similar role. Experience in a telecommunications environment and in-depth knowledge of IT Order processing systems and latest technology trends.

Minimum Qualifications :

Bachelor's Degree in Marketing or Business Administration.

Note : you will be required to attach the following :

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