Marketing & Social Media Executive

Overview

The Diplomatic Club — F&B Department Qualifications

Bachelor’s Degree in Hospitality or related, MBA in Marketing Preferred Experience

2-5 Years’ experience in Marketing / Social Media / PR Skills

Exceptional creativity and innovation Commercial awareness Numerical & Statistical Efficiency Time Management Accuracy and attention to detail Building and developing relationships Conflict management Business Acumen Communication & Sociability Supervising People & Team Work Judgment & Decision Making Action Oriented & Drive for results Ability to work under Pressure General managerial competencies (Planning, delegation, control, administrative management) Managing employee motivation Job Description

Ensure that the target customers know about the Club, its amenities and services & update the same on a timely basis. Consistently communicate with target audiences and manage customer relationships. Coordinate marketing activities as well as promotions. Negotiate & book relevant Print Advertising, promotions, Exhibitions and secure appropriate & creative content within agreed timelines. Write social media posts online content, press releases, organize promotional events. Generate and execute marketing campaigns across social media platforms such as Facebook, Instagram and Twitter. Assess and report the results of the marketing campaigns. Implement and execute newsletter email campaigns to nurture leads and customers. Update and maintain the reader’s database. Recommend and choose advertisement products, arrange and coordinate photoshoot sessions and models. Ensure to interact with customers of all nationalities to get an idea or knowledge for what they are looking for i.e. about the food, facilities, price, innovations etc. Check that the language descriptions and prices are perfectly matching to the services we are providing. Obtain approval from the respective Department Managers and the Business Development Manager. Liaise with media, printers and publishers as required and managing the production of marketing materials such as leaflets, flyers, posters and newsletters. Maximize visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate. Conduct Market Research to gather information about the target market & customers. Consistently check with competitor’s promotions and prices. Report research results to the Business Development Manager and discuss the necessary actions. Attend exhibitions & product launches, meet new Clients, Suppliers & Media. Review new technologies and keep the company at the forefront of developments in digital marketing. Support every aspect of the Marketing Team inclusive of the Graphic Designer.

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