Events Executive

Minimum Qualifications and Knowledge

University degree with Marketing, Retail experience. Computer Literate. Competent to work under pressure. Creative skills.

Minimum Experience

• 2-5 years’ experience in a similar marketing role
• Knowledge of retail marketing, digital marketing, social media and PR
• Solid understanding of consumer behaviour
• Excellent communication skills.

Description

Performance Indicators PR Contribute to the development of the Mall annual marketing plan. Develop the annual PR and Media Engagement Plan. Liaison with PR agency in getting PR plan executed with PRL / interviews / photo captions / press conferences / media invites briefs and coordination. Conducting special media events and activities for Media Engagement. Conduct media monitoring, weekly and monthly PR analysis and prepare PR media coverage and competitive reports. Review PRLs and seek review & approvals from Marketing Manager, General Manager and Regional Marketing Manager before providing the final approval for dispatch.

NOCs & Permits

Prepare NOCs for retailers and marketing campaigns. Coordinate with BASREC for signatures. Coordinate with tenants for their NOC requirements. Keep track of government permits to ensure no fines are applied for exceeding expiration dates.

Content Review & Translation

Provide accurate and high standard copy translations of various marketing collaterals including website, social media, branding, video scripts, and other items. Content Review of all marketing collaterals.

Events & Promotions

To assist the events and promotions team as / when required with on the ground assistance / 3 way quotations / weekend and public holiday work schedules. Coordination with agencies to conclude event Photography and Videography. Support event and promotions through Influencer marketing strategy. Support event function by logging event feedback forms and registration to maintain events database. Ensure communicating mall’s activities and events to retailers, other support functions. Assist in CSR plans through communication and coordination with NGO’s, government authorities, tenants and cross departments. Contribute to DHFC events plans and prepare logistics plan with timeline. Work with external suppliers to deliver materials, brochures, goods and service.

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